Overview
What We Do
Google Ads remains the most powerful intent-based advertising platform in South Africa. When someone types "plumber in Sandton" or "best solar installation Johannesburg" into Google, they are actively looking for exactly what you offer. Our job is to make sure your business appears at that moment — with the right message, at the right cost.
We manage every format Google offers: Search, Display, Performance Max, Shopping, YouTube and Local Services Ads. Each campaign is built from scratch around your goals, your margins, and your market — not recycled templates.
What's Included
Everything Covered
A complete, managed service — not a partial solution. Here is exactly what is included when you partner with us.
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Campaign Architecture
Full account structure built around your goals — ad groups, match types, negative keywords and bidding strategy set up correctly from day one.
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Keyword Research & Strategy
Deep research into how your customers search, what they click, and where your competitors are bidding. No guesswork.
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Ad Copywriting
Compelling, tested ad copy written by specialists who understand both Google's quality score mechanics and what makes SA consumers click.
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Performance Max Campaigns
AI-powered full-funnel campaigns that reach audiences across Search, Display, YouTube and Gmail in a single campaign.
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Shopping & Product Feeds
For retailers: full Google Shopping setup, product feed management, and campaign optimisation to maximise ROAS on every product.
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Conversion Tracking
Proper GA4 & Google Ads conversion tracking — calls, form fills, purchases, bookings — so we optimise on what actually matters.
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Remarketing Campaigns
Bring back visitors who didn't convert with targeted Display and Search remarketing audiences built from your website traffic.
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Monthly Reporting
Clear, jargon-free reports every month showing spend, leads, ROAS, cost-per-lead and what we are doing next.
Who It's For
Is This Right
for Your Business?
This service delivers the strongest results for the following types of South African businesses.
Retailers & E-Commerce
Drive product sales and maximise ROAS with Shopping and Performance Max campaigns.
Service Businesses
Generate inbound calls and form submissions from people actively searching for your services.
B2B Companies
Reach decision-makers searching for your solutions with high-intent keyword targeting.
Local Businesses
Dominate local search with geo-targeted Search campaigns and Local Services Ads.
Proof of Work
Results We've
Delivered
Numbers from real campaigns managed for South African clients. All client names anonymised.