SMS Campaign Planner

Campaign Details

Audience Size

Number of contacts you plan to send to

Campaign Objective

Industry

Cost per SMS (cents)

Typical SA range: 25–45c per SMS. Check your provider.

Message Checker

Your SMS Message

Type your message to check length, parts & compliance signals

0 / 160

1 SMS part — 160 characters available

Campaign Estimates

Estimated Reach

—

contacts receiving SMS

Expected Opens

—

at 98% open rate

Estimated Cost

—

excl. VAT

Cost per Open

—

highly efficient reach

Select your campaign details above to see estimates.

Optimal Send Times — South Africa

Tuesday

10:00–12:00

Best overall

Wednesday

10:00–12:00

Best overall

Thursday

14:00–16:00

Best overall

Monday

11:00–13:00

Good

Friday

11:00–13:00

Good for retail

Avoid

Before 8am, After 7pm, Sunday

Low engagement

Send times above are general SA guidelines. Adjust based on your audience and campaign objective.

POPIA Compliance Checklist

Before every send, confirm:

All recipients have given explicit opt-in consent for marketing SMS Message includes your business name in the sender ID or message body Opt-out instruction included (e.g. "Reply STOP to unsubscribe") Previous opt-outs have been removed from this send list Test message sent and checked before full campaign send

Ready to Run Your First SMS Campaign?